Jacksonville Blogging A company’s website can be one of it’s best tools to market itself. And blogging is an affordable way to do so. A good website will hold enough information to entice a potential customer to find out more about that business with the potential to using that company for their services. Along with…
While many companies cut Jacksonville advertising when the economy slows down, savvy marketers understand that a slow economy is an amazing opportunity for companies that want to grow. Companies such as Dell, Starbucks, Staples and Little Caesars all experienced tremendous growth in previous recessions by
Word Relation Numb Sensation… Sounds like a weird way to describe your product. In fact, this way of advertising happens quite often in the world of products. It’s called Oxymoron Advertising and puts the reader in a state of confusion. This is an example of poor “Word Relation”. Meaning the choice of words directly contradicts…
1. Hold your front-end employees accountable for brand – compliant customer experiences. Many company’s have customer experience goals, but do not measure if these goals are being met. For example, some companies expect contact teams to place a post-interaction follow up calls or surveys. They ensure that the customer is satisfied with any service received.…
A Logo is meant to be an identifier. YOUR identifier. A logo is an important part of your advertising strategy. A logo is meant to be simple and clean, so that within seconds the person can identify the company that is attached to the logo. So many people try to educate within a logo instead…
So from our conversation last week – you are aware that Social Media is a Key tool in reaching more people with your marketing message. You are an expert in how social media can boost your search engine hits and Web traffic. How Social Media can increase brand awareness and perception. How Social Media can…
Internet audience tops 1 billion Jacksonville Business Journal – by Jeff Clabaugh Washington Business Journal The total global Internet audience topped 1 billion for the first time in December, according to Reston-based comScore, which tracks Internet traffic. The Asia-Pacific region now accounts for 41 percent of all Internet users, with China ranked as the largest…
This weekend is the annual party, celebration and competition of the greatest TV Commercials… errr… we mean football teams, to play on your TV set this year. Rumors are already swirling on who will have the best ads, who will even be advertising during the big game and what approach do businesses take this year? Do they…
During these tough times, every little bit of help a business owner can receive is even more valuable. To survive, owners need to
You know, it’s pretty rough out there right now. Actually, it’s really rough. Everyday we hear something on the television about things in Washington not moving forward with this bailout or that bailout or you see another “going out of business” sign on the corner when you are driving to work, or maybe driving to…