Google AdWords Assisted Conversions (Part 6 of 6)

Google AdWords Assisted Conversions (Part 6 of 6) Columns are very important in measuring the success of your campaign. Options include Impressions, Clicks, Click Through Rate, Impressions Share, Conversions and much more. A tool that users don’t utilize enough is the assisted conversions column. We will be covering this important detail in the final installment…

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Google AdWords Remarketing (Part 5 of 6)

Google AdWords Remarketing / Retargeting To describe AdWords Remarketing, in a nutshell, your ads follow a user after they have left your site. Let’s just say you are shopping for the hottest shoes for spring 2017. You found the pair you like but they are out of your price range right now. A few days…

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Google AdWords Video Ads, YouTube (Part 4 of 6)

Google AdWords for Video – Overview Since we have started covering AdWords, and the benefits of advertising on their network, we have only covered the basics. Today I will be going over their Video Ads and the awesome power of a simple video ad. AdWords for video allows you to show your ad, in the…

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Google AdWords Display Ad (Part 3 of 6)

Google AdWords Display Ads Have you ever been searching for something on Google, like a new pair of shoes? Days later you see an ad with those same shoes, right? You have been introduced to the AdWords Display Ads, and it’s a strong way to drive business to your site. These ads show multiple times,…

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Google AdWords Text Ads (Part 2 of 6)

Google AdWords Text Ads Everyone has seen these ads while searching for something on Google. They show up at the top and bottom of the search results page. They are a good way to advertise your business or product before the organic search. The expanded text ads look like this:

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How To Increase Your Conversions AdWords (Part 1 of 6)

How To Increase AdWords Conversions Increasing your Pay-Per-Click conversion rate is the most challenging hurdle to overcome when investing money. Some of the most obvious things about AdWords are often overlooked. Most of the time people get caught up in how much money they are spending or how much they are bidding for keywords.

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How Social Media Transforms the Way We Live & Do Business

Social Media Advertising Jacksonville Social Media Advertising is living & breathing; and it touches every part of an organization from Information Technology, front line sales, human resources and of course, customer service!It’s wherever, whenever and however your customer chooses to reach out to you! Social Media is your customer today, tomorrow and into the future.…

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Blogging To Your Benefit

Jacksonville Blogging A company’s website can be one of it’s best tools to market itself. And blogging is an affordable way to do so. A good website will hold enough information to entice a potential customer to find out more about that business with the potential to using that company for their services. Along with…

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Bad Economy? Great Opportunity!

While many companies cut Jacksonville advertising when the economy slows down, savvy marketers understand that a slow economy is an amazing opportunity for companies that want to grow. Companies such as Dell, Starbucks, Staples and Little Caesars all experienced tremendous growth in previous recessions by

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Google Rewarding Mobile Friendly Sites

What this means for your site If you are mobile friendly, this change should help get more free organic traffic from people searching Google. If you are NOT mobile friendly, your traffic from Google will drastically drop. You could go from ranking on the first page of Google to not making the first 10 pages. All…

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