So from our conversation last week – you are aware that Social Media is a Key tool in reaching more people with your marketing message. You are an expert in how social media can boost your search engine hits and Web traffic. How Social Media can increase brand awareness and perception. How Social Media can…
As you are reading this blog – you are an example of why Social Media is so important to tap into… Here are 5 Friday Fast Facts on Why You Need to Boost Your Social Media Life this weekend! Help manage your company’s or brand’s reputation Build brand awareness and helps improve how people view…
Verne Kopytoff, San Francisco Chronicle Staff Writer – Monday, February 16, 2009 Bombarding consumers with online banner ads, the flashier the better, has been a mainstay of Internet advertising for more than a decade. But increasingly, marketers and the agencies that cater to them are borrowing from the social-networking craze and infusing their sales pitches…
Internet audience tops 1 billion Jacksonville Business Journal – by Jeff Clabaugh Washington Business Journal The total global Internet audience topped 1 billion for the first time in December, according to Reston-based comScore, which tracks Internet traffic. The Asia-Pacific region now accounts for 41 percent of all Internet users, with China ranked as the largest…
This weekend is the annual party, celebration and competition of the greatest TV Commercials… errr… we mean football teams, to play on your TV set this year. Rumors are already swirling on who will have the best ads, who will even be advertising during the big game and what approach do businesses take this year? Do they…
How the average consumer spends their valuable time… their power minutes…
MAINTAINING ADVERTISING DURING TOUGH TIMES CAN RAISE: VISIBILITY – When competitors reduce advertising, there’s less media noise. MARKET SHARE – You can move past close competitors or further dominate the market by increasing share. TOP-OF-MIND AWARENESS – Customers remember you THE LEVEL OF CUSTOMER DIALOGUE –
During these tough times, every little bit of help a business owner can receive is even more valuable. To survive, owners need to
You know, it’s pretty rough out there right now. Actually, it’s really rough. Everyday we hear something on the television about things in Washington not moving forward with this bailout or that bailout or you see another “going out of business” sign on the corner when you are driving to work, or maybe driving to…
An email we received from Bill Harris – Founder of Centerpointe Research Institute – regarding viewing the current economy… Is all the financial turmoil–not to mention the already-existing political/election and terrorist/war stress–getting to you? We’re all connected to the financial system, and though many people have become complacent again after the bailouts, and because no…
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